The Iowa Bike Expo on January 27, 2018 at the Iowa Events Center in Des Moines has broken its own record for number of exhibitors attending. The expo has 93 exhibitors occupying over 150 booth spaces increasing last year’s total by almost 25%. The Iowa Bike Expo, a business to consumer expo, is a huge gathering of cycling enthusiasts, bicycle shops, industry experts, destination guides, and so much more.
“We know we have a large audience,” says Mark Wyatt, executive director of the Iowa Bicycle Coalition and show organizer. “We upgraded to a larger space, added a demo track, and worked hard to recruit more exhibitors.”
The Expo has added the TerraTrike Demo Track, and the Vandoit Floor Seminar Area. This is in addition to the Bike Law Iowa Entertainment Stage, Bikes To You Women’s Lounge, and classroom areas for meetings.
New vendors, such as Ergon, Kryptonite, Orange Mud, HED Cycling, SKS USA/SQ Labs, Selle Anatomica, ABUS, AAA, and Po Campo are joining returning vendors RAGBRAI, SRAM, Trek, Primal, NorthAmerican Cycles, and TerraTrike.
Over 5,000 people attend this one day event to experience all things bicycle. The attendees are real customers who shop at independent bike dealers. A festival type atmosphere encourages cyclists to visit over 150 vendor booths, take a spin on a test bike, grab a beer and a bite, or listen to live music. The event concludes with an evening fundraising gala and silent auction that features the announcement of the 2018 RAGBRAI Route.
A limited number of spaces are still available. Visit www.iowabikeexpo.com to learn more.